Revenue-Generating Design Projects

See some of my recent revenue-generating projects. Unlike most designers, I focus on revenue within design constraints to optimise value.

InfoHub

Key Metrics

  • $XXX,XXX,XXX in turnover throughout 2016
  • App usage increased from 6 minutes to 40 minutes
  • 50 screens designed
infohub-1

Lecharl Watches

Key Metrics

  • Used 'Lean Start-Up Method' to reach a 1st version to test market
  • Saving $15,000 through strategic design
  • Included Pre-orders
lecharl

Ladbrokes.gg

Key Metrics

  • Concept app for eSports punters
  • Shifting market focus
  • Design for current platform
  • Optimise design systems speed for larger in-house projects
ladbrokes-gg

AustralianSarongs.com

Key Metrics

  • 220% revenue increase
  • Increased overall page value 187% in just 3-weeks
  • Improved cart experience
  • Customised accounting process with Xero
australian-sarongs

Ladbrokes Spring Carnival

Key Metrics

  • 7-figure return on Melbourne Cup
  • Continuous increase in revenue across all Spring Carnival
  • Easier betting for novice punters.
  • 400% increase in acquisition
spring-carnival
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